Indeed - National Student Advertising Competition National Runner-Up 2023

Idea: Use horror and comedy to show Gen Z that the job search process isn’t as scary as it seems, and empower them to Click with Courage.

Brief: Make Indeed the first job site 18-24 year-olds choose to search for their next job.


Maurice & Denise

Whitney

Frank

We created The Searching Scamps, lovable characters that each correlate with a specific fear, as well as an Indeed tool to combat that fear.